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Perspectives Blog: Blog Posts

APR Profiles: Kimberly Albert Earns Accreditation

Wednesday, May 10, 2017   (0 Comments)
Posted by: Catherine Roman
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By Jennifer Bagdade, APR, member of Minnesota PRSA Accreditation Committee


In our continuing series highlighting our newest APRs, we congratulate Kimberly Albert, APR, on her recent achievement.


Kimberly Albert, APR, earned her Accreditation in Public Relations in March. Albert is an account director at the Doug Spong Company, where she manages clients in the architecture and design practice group. She previously worked at Bellmont Partners, where she managed B2B clients, and at Carmichael Lynch Relate, where she managed trade media relations for clients such as Sherwin-Williams and Formica Corporation.


Kimberly holds a Master of Arts in Journalism and Mass Communication from the University of Minnesota-Twin Cities and a bachelor’s degree in Business-to-Business Sales and Marketing from St. Catherine’s University. She also volunteers with Minnesota PRSA as co-chair of the External Relations Committee.


I recently interviewed Albert about achieving her APR and she had this to say about the experience:


Bagdade: What motivated you to pursue your APR?


Albert: It has been a long-time professional goal of mine to serve in a leadership role with Minnesota PRSA, which requires accreditation. I also feel the APR provides a solid foundation for strategically approaching the public relations practice. Additionally, I’ve been lucky to have some truly wonderful mentors along the way, including Doug Spong and Dave Therkelson, both of whom are excellent role models and encouraged me to achieve this goal.


Bagdade: What is the biggest benefit you found in achieving your APR?


Albert: In my role at Doug Spong Company, I primarily work with architect and design clients. Many of my clients are licensed or accredited by their professional associations. I felt my clients would appreciate and understand the value of working with an accredited professional as well.


Bagdade: What advice or tip do you have for others considering their APR?


Albert: It certainly takes hard work to obtain your APR, however, it’s not as difficult as you might think. There’s never going to be a ‘good’ time – so just go for it!


Congratulations, Kimberly! On behalf of Minnesota PRSA, we are thrilled that you “went for it” and we appreciate the leadership that you bring and will continue to bring to our organization in the years to come.


Accreditation in Public Relations is the gold standard in our profession. It signifies that a practitioner has mastered the strategic aspects of public relations, as well as tactics, and has the knowledge, skills and abilities to practice at a leadership level. Accreditation provides a competitive edge in the job market and prepares you to counsel senior executives. APRs earn a place at the table and higher lifetime incomes.


If you are interested in learning more about APR, please contact Karen Lyons or Janet Scwiecichowski. Also check out our online resources on Minnesota PRSA’s website or the Universal Accreditation Board website.

Minnesota PRSA 1660 Highway 100 South, Suite 500-309 Minneapolis MN 55416 Phone: 952-237-9258 Email:

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